Videos are one of the most effective tools in the network marketing industry. People use videos all the time to promote the viability of their MLM business. They do it in opportunity talks, in training camps and even in large seminars as well in order to hype up the crowd.
Let us examine why videos are so effective and how you can easily apply it in your network marketing business.
• Videos engage the senses of the viewer more than just white copy. Top copywriting trainer David Garfinkel talks about using audio and visual in order to intensify the conversion or closing rate in any sales letter. When you engage the reading mind, the visuals, music and speech, you bond with the reader and you increase your conversion rates exponentially.
• You get to cut down on support issues and you do not need to handle as many objections about your product. Sure, you can write a very good FAQ, but remember that not everyone is endowed with the patience to absorb the meaning of text and good copy. So you will be able to save a lot of time when handling the objections of your prospects (e.g. is network marketing a pyramid scheme, what are the side effects of this product, etc)
• After around 2 weeks, people tend to forget what they learn. In essence, you only retain 10% of what you read but if you use videos effectively, you get to retain around 50% of the information you have absorbed. This is very effective if you want to use yourself as a branding tool (because people who remembers you face and associates your face with the face of an expert will help you to increase your credibility very quickly).
• YouTube has increased the number of online video viewers in the United States alone. Statistics show a large jump namely because of the sharing nature of a user generated community. You can even record a video and get tons of free traffic from Google and increase the number of leads and signups you get for your network marketing business.
However, not everyone has the ability to produce videos instantly. They might need to overcome a huge technical barrier. But with private label rights (PLR), you can get access to videos and brand them as your own – in other words, you own the rights to it, as though you have produced it yourself with your own name as the producer or the creator.
It is a much faster way to take advantage of videos for your network marketing business.
To your success, www.shopgbg.com/timeless
Monday, February 2, 2009
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